"This brand is meant to be more than a fashion brand. It is a vehicle for change, creativity, and community. A stage for new ideas in the direction of true equality, sustainability and visions of a better future".

founded by
Sydney Emeka Nwakanma
Founded in 2019 by Sydney Emeka Nwakanma, this project aims to bridge the gap between Africa and Europe and connect the two sides of his heritage. He wanted to create a sustainable stream of income for African communities by upcycling materials, aiming for a waste free production chain and exploring new ideas of sustainability.
about emeka
Founder + 3 tailors
LOCATION: Africa
MATERIALS: Upcycled fabrics
TECHNIQUE: Tailoring
IMPACT: Reuse of materials before they end up in polluting the environment.

We are grateful that you are joining us on this journey.


OUR DESIGN
Fabric Research
I travel to Africa to find fabrics that can be reused and made into some beautiful clothing. The Second hand markets have clothing that comes from Europe & America and fabric dead-stock like curtains.
Upcycle Tailoring
I bring the materials i found to my amazing tailor-collective in a small town near mount Kenya.

we work with
Local TAILORS
We work with local tailors to create unique pieces out of the discarded clothes and hence circular fashion made in Africa.