Caralarga is a Mexican brand for handcrafted jewelry founded by Ana Holschneider. Caralarga provides sustainable incomes for 12 women working in its studio in Querétaro and regularly engages in design collaborations with indigenous communities across Mexico. The two artisans María del Socorro Gasca Chalqueño and Inés Hernandez Estrada lead the design process aiming to preserve the essence and highlight the benefits of natural materials such as raw cotton by transforming it into high-quality handmade jewelry and interior design objects.
TEAM: 60 full-time employees.
MATERIALS & TECHNIQUES: Wall hangers and interior design objects made out of raw and waxed cotton threads.
IMPACT: Women empower. Collaborations with indigenous communities across Mexico.
Every month begins with a visit to Hércules where Francisco, who has been working there for more than 20 years, helps the team choose the right threads based on their thickness and quality; they are gummed to acquire texture and stored on a giant steel reel to prevent them from tangling. Later, the thread is cut and rolled into a large 'Oaxaca cheese' type of ball to make it easier to bring into the workshop and start with the creative design process.”
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The artisans María del Socorro Gasca Chalqueño and Inés Hernandez Estrada lead the design process. They aim to preserve the essence and highlight the benefits of natural materials, such as raw cotton, by transforming them into high-quality handmade jewelry and interior design pieces.